Based in Barcelona, Daedo is a leading taekwondo Protector Scoring System (PSS) provider, and has acted as a PSS supplier for the last three editions of the Summer Olympics - between London 2012 and Tokyo 2020. 

With almost 40 years of experience in the martial arts industry, Daedo aims to keep contributing to the globalisation and development of taekwondo as well as the growth of other martial arts. 

"Daedo is contributing to the globalisation of taekwondo by enhancing the fairness and scoring reliability and focusing on technology development for fun and exciting matches through continuous innovation of the PSS," said Daedo's founder and chief executive Cheun-wook Park. 

"By signing this sponsorship, we will cooperate with GB Taekwondo to further contribute to the scientification of taekwondo and the globalisation of taekwondo."

GB Taekwondo has been a regular contender on the world stage thanks to its systematic programme, since winning a first gold medal at the 2001 World Championships.

The British team secured gold and bronze medals at the London 2012 Olympics, gold, silver and bronze medals at Rio 2016, and two silvers and one bronze medal at Tokyo 2020. 

Additionally, GB Taekwondo won silver and bronze medals at the Tokyo 2020 Paralympics, where the sport of Para Taekwondo made its Paralympic debut. 

"We are delighted to announce this partnership between GB Taekwondo and Daedo, that will ensure GB athletes have access to the very best protective equipment and competition wear," GB taekwondo’s chief executive Paul Buxton said. 

"This partnership supports our ambition to provide athletes with the very best opportunity to develop and realise their talents on the international stage."

 Spanish brand Daedo has contracts with World Taekwondo as well as with its five continental federations.

 The company also holds singularity contracts with four regions and one non-exclusivity contract.