Bookee have been announced as the official betting partner of the Canary Wharf Classic ©Bookee

Bookee have been announced as the official betting partner of the Professional Squash Association's (PSA) Canary Wharf Classic tournament.

The PSA M70 level competition will take place at London's East Wintergarden between March 6 and 10.

As part of the deal Bookee, a mobile sports betting app, will run unique and exclusive markets for fans during the Canary Wharf Classic.

"We are pleased to welcome Bookee on board as our latest commercial partner and are excited to work with the team to offer a completely new experience for fans attending this year's Canary Wharf Classic," said tournament director Tim Garner.

"The addition of in-play betting and unique markets, alongside Bookee's unique approach to sports betting, will allow fans to experience the action on two distinct levels and I'm certain the service will prove to be a big hit when the action gets underway."

Triple world champion Nick Matthew will be among the players taking part ©Getty Images
Triple world champion Nick Matthew will be among the players taking part ©Getty Images

Customers will be given a risk-free £5 ($6.20/€5.90) bet if they use the promo code SQUASH during the tournament.

PSA chief commercial officer Tommy Berden said: "The Canary Wharf Classic is one of the biggest squash tournaments to take place within England and to expand the event's sponsorship portfolio with the addition of Bookee is a great move for all parties involved."

Bookee co-founder Adam Kalmanson added: "We are super excited to be sponsoring the event and offering our unique betting twist to this exclusive tournament. 

"A great setting and fantastic line-up of players; together with Bookee, this is a win-win tournament."