To mark one month before the start of the Games, officials today outlined the spectator experience that will include special in-ear wireless commentary for a cost of £10 ($16/€12) as well as different musical choices to reflect the various sports under a programme titled Rock The Games.

A tongue-in-cheek "goodbye" video featuring the likes of former decathlete Daley Thompson, boxing star Amir Khan, musicians and actors will also be played as spectators leave the venues.

"What we want to do is to work with the crowds and build up the atmosphere," London 2012 director of sport Debbie Jevans told a news conference as the giant Main Press Centre close to the Olympic stadium opened for business.

"Of course we will respect the integrity of each sport: this will enhance not replace or overshadow.

"It's about the way we present sport, to inspire people to take part but also entertainment for the spectators.

"As far as the in-ear commentary is concerned, we can educate spectators and advise them where to look, explain what is going to happen etc.

"We are really excited about this innovation."

Even the tennis tournament at Wimbledon, Jevans said, would have its own Olympic feel.

"We will always respect Wimbledon and its tradition but if you go on the ATP or WTA (Women's Tennis Association) tours, they present things in a different way," said Jeavons, a former professional player and administrator.


"What is sacrsosanct is what happens on the field of play but we will also present things in our own way.

"For instance, the players won't have to wear white, they can wear coloured clothing.

"And the overlay will be very different.

"We never wanted it to be Wimbledon part two."

The same message was expressed by London 2012 chief executive Paul Deighton who also made the point of stressing that tickets are still on sale for a few remaining sports, notably football.

"We are very much up and running.

"There are still a couple of million tickets left and we would encourage people to chase them up," he said.

"Those with tickets will have a once in a lifetime opportunity."

The Main Press Centre, which will host up to 6,000 press and photographic media during the games, was the first venue to open for business on the Olympic Park.

British rock band Muse (pictured above) have been chosen to provide the official song for London 2012 with a track called Survival.

The song was written specifically for the Games and will be played at various events.

Additionally, a music library of 2012 songs with five music themes – energy, prime time, extreme, heritage and world stage – has been compiled, each tailored for specific sports.

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